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Content
Critical

Gaining competitive advantage through high-quality web content
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Content Critical should be available in most good
bookstores. However, if you would like to buy it online, here are some links you might
find helpful.
Amazon.com
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Content Critical
Amazon (UK)
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Amazon.fr
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Amazon.de
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Amazon.jp
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Other books by Gerry
McGovern
Buy The Web Content Style Guide
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Content Critical is recommended reading at the following
universities
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Augustana College, United States
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Drury University, United States
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Dublin Institute of Technology, Ireland
- Indiana University, United States
- Monash University, Australia
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University of Applied Sciences, Germany
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University of Regina, Canada
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University of Teesside, UK
"The term "bible" is now highly over-used in
reference to tech books – but if it weren't, that's how I would categorize Content
Critical."
Rowan Wilson, Knowledge Management Review
"Content Critical is the best non-technical
book on the subject of web content that I have come across to date … For those interested
in the ‘change management’ dimension of content and knowledge management, Content Critical
may well become the standard text."
Andy Harrison, Content Management Focus magazine
"Content Critical is highly recommended. It belongs in every
design library. It should be on the reading list of every course in Web design. Any Web
designer who plans to be in business five years from now should read this book."
Ken Friedman, Design Research News
"Content Critical is amply provided with reality checks,
examples, and practical ideas and suggestions … The authors have succeeded in writing a
book that will appeal to both beginners and experts."
Geert Jan Kraan, Net Professional magazine, Holland
"Content Critical offers a multitude of useful tips, tactics and
strategies for creating and managing your website … makes the subject as easily
understandable as it is disorganized in reality."
Robin Sherman, American Society of Business Publication Editors
"Content Critical is an excellent book for academics and
practitioners alike … It should be read by anyone involved in Website content management, of
course, but it should also be required reading for those with responsibilities including
internal or external communication (and what academic or executive does not?)"
Colin Jevons, Journal of Consumer Marketing, Australia
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