Many satisfied clients
"Want a big ROI for your web site? Manage the task, not the content." March 2012 Ragan webinar9 out of 10 average rating from attendees. Samples quotes from attendees:
- "Gerry McGovern was passionate, but more importantly, very specific. I learned a great deal. Some stuff I'm doing right. Some I'm not. Now I have some tools to make improvements."
- "Gerry McGovern is a great presenter with great ideas. He got right to the point and did not waste our time."
Content Strategy Forum 2011 in London
Keynote speaker. Voted best speaker of the conference. Sample quotes from attendees:
- Gerry is amazing. I love his examples. Very entertaining, highly relevant and probably one of the best sessions. A great start.
- This was one of my favorites. I have ordered two of his books. He provided practical examples and information that I can execute on immediately. I initially thought this was worth the cost of the whole trip.
- Very succinct, very concrete because of many examples, very convincing because of Gerry's presentation skills: One of my favorites!
- Gerry delved into real case studies; provided a basic theory that supports a mode of Content Strategy. A solid grounding for anyone that buys in to it.
Demolish the Roadblocks on Your Website: Clearing a Path for Customer Action, Sales and Loyalty
January 2010 webinar for MarketingProfs
Of the participants who evaluated this seminar, 100% would recommend it to a colleague. Some of their comments:
- "Excellent explanation of why you need to check your corporate ego at the door and observe/listen to your customers if you want to have a successful Web site."
- "Just love the straight talk ... it's so refreshing to hear after dealing with brand/web people who can't get over themselves. The "we are not the center of the universe" exercise is brilliant. And the focus on task is right on point."
- "Packed with immediately useable information -- some so obvious, you wonder why you didn't think of it yourself, but bet you didn't!"
- "Listen to this seminar...it gives practical and easy and duh, real world advice on understanding your customer. It's stuff we know but don't always practice because we're trying to fit all we can into the pixelized box called our website."
- "Anyone that has a website absolutely needs to listen to this seminar. It really puts the focus on the customer and gives you an enlightened perspective on the true purpose of providing content on the web."
- "This seminar encapsulated everything I believe regarding website development. It's all about building customer-centric websites. My clients are always looking at how they want people to think, not about what the customer wants to do. My best clients allow me to turn this around. This seminar provided excellent content as to how to get this accomplished."
- "It's not about visual design pulling the customer in; it's about focusing on what they came there to do in the first place. You don't believe me? Then listen to Gerry."
- "Gerry's really gets across what is essential in web site design. It's very inspiring and yet practical at the same time!"
"We partnered with Gerry to create a public sector website course to build on his well-received keynote speech at our main annual conference in this field, and I was delighted with the response from attendees. In fact, in many years of running events I have never seen such universally positive feedback, a real accomplishment and clearly a sign of the immense value of the course to local and ccentral government practitioners."
Dan Jellinek, Managing Director, Headstar
“Gerry McGovern's speech on Webdagene 2008 was a great success. He thawed out the usually more reserved Norwegian audience and quite a few actually rated him as a 7 on a scale from 1-6, with 6 being the best. He even managed to be rated as a 10.”
Synve Rřine, NetLife Research, Webagene organizers
"Gerry's keynote speech in 2007 may have been the most popular opening in the Web Content Conference's history."
Mark Ragan, CEO, Ragan Communications
"Holding 300 people's attention for two full days in the midst of a Canadian winter storm is an amazing feat. The quality of the content and enthusiasm of the delegates at the end of each day was an undeniable testament to Gerry's expertise and true value of the Masterclass. Ottawa will welcome Gerry back with open arms."
Kathryn Mahoney, VP, Membership and Corporate Programs, OCRI, Ottawa, Ontario Canada
“Gerry's masterclass delivered invaluable insights on how we might best achieve our goals, examples of best practice we can communicate to our content owners, a strong reminder to always keep the user in mind, and focus to enable us to deliver our next steps. The workshop was extremely well received by all who attended and would be recommended to anyone currently managing or intending to launch an intranet. The sooner the better!”Fonterra Intranet Team (Fonterra, a New Zealand company, is the world's largest exporter of dairy products.)
“I invited Gerry McGovern to speak at Content Publishing Day 2005, a conference held inside Microsoft for full-time employees involved in publishing activities related to our software, services, web properties, customer support, and learning products. Gerry was a definite crowd-pleaser, receiving a 96 percent attendee satisfaction rating. There has also been a very positive response to his book Content Critical within the company. He has definitely sparked interest in his ideas within Microsoft.”Suzanne Sowinska, Manager, Content Publishing Excellence, Microsoft Corporation
"Gerry's seminar was a highly inspiring experience. Essential Killer-Content lessons were presented in great simplicity, with perfect timing, style and humour. We ended the session with very practical, relevant and realistic conclusions. Simply unforgettable!"Raphael Nolens, eMarketing Manager, European Marketing Communication Division, Pioneer Europe
“Teaching is an art that reaches beyond the conveyance of information. McGovern’s Content Management workshop delivered valuable information to an organization that has been managing websites since 1995; in addition, McGovern’s ability to engage his audience is extraordinary."He kept a conference room full of very busy, slightly jaded, high-level staff fully involved for an entire day. I recommend Gerry and his workshop to everyone struggling with the practical management of their website and/or managing their organization’s unrealistic expectations.
"His focus on the customer will help to mitigate the politics of operating your website, and you will get lots of practical and actionable information in the context of a thoroughly engaging presentation. Who says you aren’t supposed to have fun in class?”
Jacqueline Sentenne Pettit, Director, Marketing, SPIE-The International Society for Optical Engineering
"Thanks so much for the excellent workshop at University of California, San Diego. For those of us who have been striving to do the right thing in creating and managing web content, you gave us tools and techniques that will help us put some rigor and discipline back into our process. "For our partners in other UCSD departments, and at other UC campuses, who are just getting started in large web content projects, this was the right message at the right time, and presented in just the right way.
"All the feedback I’ve received has been glowing, and even some of my colleagues who have become somewhat jaded about web-related conferences and workshops came away enthused. You’re the best!"
Rick VanderKnyff, Manager, staff and student web portal projects, University of California, San Diego
"The response to Gerry's visit to New Zealand in October 2003 was amazing, his Wellington workshop was a sell out. Gerry has a wonderful presence as a speaker, the audience were totally enthralled. His workshop content is clear and concise, Gerry has a clear simple way of delivering his message, he knows his topic well and was generous with information that will make your daily work flow better."Cheryl Horo, National Office Manager of the NZ Computer Society
“Our colleagues at the Environmental Protection Agency were right: hiring Gerry McGovern to teach HUD web managers about web content was one of the best things we ever did!”Candis Harrison, web manager for U.S. Department of Housing and Urban Development (HUD)
"Gerry delivered a clear, entertaining and content-rich presentation. His ideas were clever, and many could be instantly applied to the HSBC intranet in Hong Kong. I was impressed that Gerry managed to hold the audience's attention for four hours without skipping a beat."Nhan Chiem, Business Communications Manager, HSBC.
“Gerry McGovern gave us common sense advice for why we should resist playing the role of the “putter uppers” in the company. We now have a better idea of how to stay focused on content critical to the customer, how to optimize and measure our efforts, communicate to management and ultimately save the company money. Anyone who’s grappling with what seems to be an unmanageable volume of ever-growing content will find Gerry’s workshop a good place to start turning content into an asset.”Lucy Payette, Web Content Manager, Petro-Canada
"We received a stunning, overwhelming response to your presentations at our conference. I'd say that 90 percent of the evaluations listed you as the "best part" of the conference."
Sharon Bowen, US Environmental Protection Agency 
"Two hundred University of Minnesota Web editors can't be wrong. Gerry McGovern is the King of Content!"
Mark Engebretson, University of Minnesota
"Knowledge is about capturing and sharing. Your workshop is a knowledge fest; well designed and very enjoyable."Wayne Knack, Director Australian Computer Society, Professional Development Board.
"Gerry has a gift for making the complex simple, the basics fresh, and the important compellingly so. This he accomplished with irrefutable logic, a dollop of wit, and a double serving of passion. The man knows his stuff -- and will make a believer out of you."David Shaw, Asia-Pacific Brand & Communications Manager, HP Services, Hewlett-Packard Company
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