October 2004 issues of Gerry McGovern's New Thinking newsletter

Website content management

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Books by
Gerry McGovern

Content Critical

Gaining competitive advantage through high-quality web content

The Web Content
Style Guide

The essential guide
for online writers, editors and managers

October 2004 New Thinking

Website content management depends on trust
October 25, 2004: You must be able to stand over everything that is published on your website and say that it is all accurate and up-to-date. Trust is a fundamental building block of professional web content management. More

E-Government: No website is better than a bad one
October 18, 2004: Not publishing is much better than publishing poor quality content. Most people come to websites to carry out tasks. Quality content will help them complete these tasks quickly and efficiently. Poor quality content hinders task completion, and frustrates and annoys people. More

Renewing my driving license online: a Kafkaesque experience: Part 2
October 11, 2004: Action is what matters on the Web. Someone comes to your website in order to do something. The only measure of success that counts is whether they have been able to do what they came to your website to do. More

Renewing my driving license online in 50 tortuous steps
October 04, 2004: The best websites make our lives easier, while the worst ones make our lives more difficult. After trying to renew my driving license online, I was stunned by how awful some websites still are. Much of the Web is a quagmire of appalling design and even worse management. More

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Content management seminar feedback
"Gerry's presentation was very well received by the more than 400 higher education delegates. I've chaired this meeting since 1994 and very few speakers have generated the same level of enthusiasm. Wit and wisdom is always an unbeatable combination."
Bob Johnson, American Marketing Association

“Excellent presenter ... thought-provoking and relevant. I hope we can persuade him to visit us again one day.”
Malcolm Davison
The British Association of Communicators in Business

"Hearing Gerry McGovern speaking, one can feel that he truly masters the subject of content management. He was voted ‘best speaker of the conference’ by delegates."
Toon Lowette
European Association of Directory Publishers

Find out more about Gerry McGovern's seminars