Gerry McGovern  

November 2008

Web content migration: disastrous strategy
November 24, 2008: There is probably no worse strategy for an intranet or public website than content migration. It is doomed to failure from the very start. More

Business case for deleting content
November 17, 2008: The more you delete, the more you simplify. The more you simplify, the more you increase the chances of your customers succeeding on your website. More

How reliable is your customer feedback?
November 10, 2008: Listening to customers is not enough. You must listen to the right ones. More

Is web content localization a race to the bottom?
November 03, 2008: It often seems that the primary purpose of localization is to create unreadable English that is cheap to translate into unreadable German. More

Next Month: December 2008
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