"Most people have a Wi-Fi router in their home," network expert Ben Schwarz explains to me. “The latest generation Wi-Fi router will typically consume about 15 watts per hour of use. The difference between when the Wi-Fi network is empty and when it is completely full is around 10%. If it requires 14 watts of power ticking along with not... Read More »
Gerry helps organizations reduce data waste by designing simpler, lighter, more environmentally friendly websites and apps. He developed Top Tasks, a research method that identifies what really matters and gets rid of what doesn't. Top Tasks can result in an 80–90% reduction in content, clearer menus and links, and better search results. Over a 20-year period, Top Tasks has been implemented hundreds of times.
Gerry has written eight books. His latest is World Wide Waste: How digital is killing the planet and what to do about it. The Irish Times has described him as one of five visionaries who have had a major impact on the development of the Web.
Interviews and Long Articles
Description of the Top Tasks method for Applied Marketing Analytics magazine (Sept, 2018)
Most of customer experience is cleaning and sweeping - Adrian Swinscoe podcast (Sep, 2018)
Customer experience, on steroids! - Marketing Speak podcast (Sep, 2018)
Customer Top Tasks with Gerry McGovern - UI Breakfast Podcast (Aug, 2018)
The repositioning of trust in society - THIS IS HCD podcast (July, 2018)