Insights

Website performance is getting worse

Website design is still more amateur than professional. Most websites would not pass a basic quality control test. There is nothing more basic on the Web than the speed at which a page downloads. Fast downloading pages have passed the first mark of quality. Slow downloading pages fail. In 2019, Backlinko, a search engine optimization… Read More »

Finalizing a classification for COVID-19

Here’s the classification we tested in round two: WHO, Government Guidance, Education, Training Mental, Physical Wellbeing Vaccine, Immunity, Treatment Research, Statistics Virus Survival, Spread, Mutation Avoiding Infection Symptoms, Diagnosis News End Date, New Outbreaks At Risk, Vulnerable With this classification we got a success rate of 77%, which was 17% higher than for round one.… Read More »

Testing a COVID-19 classification

Over 800 healthcare providers, academics, and members of the public sorted COVID-19 top tasks into groups. We analyzed the groups and came up with the following hypothetical classification: Symptoms, Diagnosis, SpreadMental & Physical WellbeingWHO, Government Guidance, Education, TrainingResearch, StatisticsVaccine, Immunity, TreatmentAvoiding InfectionNewsEnd Date, New Outbreaks What is important to understand here is that this is… Read More »

The big sort: designing a classification for COVID-19

Design with people. Not for people. Before we are German, Irish or Canadian, we are human. And humans think the same way. Dream the same way. Organize the same way. There are mental maps out there in humanity. We just need to discover them. With the Web, we have the platform and the tools to… Read More »

Creating clear menus and links

A link is a promise. A menu is a selection of promises. Without the link there is no Web. Links make the Web. From links we build the Web. Links. So often forgotten in the design process. So often neglected. Why? Because the rewards always go to the “creatives”. Those who create things. To innovate… Read More »

Mapping the ‘information’ genome for COVID-19

It’s never been more important for people to have speedy access to the right information. Until we have a vaccine, information is our vaccine. Until we have a vaccine, testing is our vaccine. Even when we have a vaccine, we will still need to provide lots of quality information. We will always have to address… Read More »

Digital divides: it doesn’t have to

“Democracy improves as more people participate,” Audrey Tang, the digital minister of Taiwan, wrote for The New York Times in 2019. “And digital technology remains one of the best ways to improve participation—as long as the focus is on finding common ground and creating consensus, not division.” Back in 1994 when I first came across… Read More »

Fighting coronavirus with data

Countries like South Korea, Taiwan, Vietnam, Germany have been successful at containing COVID-19 because they test relentlessly, get results back quickly, and use the data from the testing to trace and isolate. Until we have a vaccine, data is our vaccine. We need the right data about who has it, who they were in touch… Read More »

Why do we copy and paste so much?

In digital, I’m forever copying and pasting, and saving as. In digital, it’s so easy to create copies. Sometimes, when I’m writing and I’m not happy with a sentence, I’ll delete the whole sentence and start again, even though it might have been better to work on the original sentence. It just seems more convenient… Read More »

The smartphone and the coronavirus

The coronavirus is indicative of a sick Earth, a stressed and stretched Nature. In our pockets, in our hands, beside our ears, lie devices that contain the stories of how and why the Earth is so sick, of how we have in the last forty years, partaken of a mad and frenzied party of over-consumption,… Read More »